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March 9 - 22, 2020

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Third Annual Garden Party to Launch 2020 Tennis Season in the Coachella Valley

by BNP Paribas Open
01/28/2020

Free Event Offering Food, Games & Live Entertainment Returns, Along with Partnership Program for Local Businesses

The BNP Paribas Open Garden Party, a free event offering food, activities and live entertainment, will once again serve as the official kick-off to Tennis Season in the Coachella Valley. The third annual Garden Party will be held at The Gardens on El Paseo on Friday, February 21st from 4:00 p.m. – 6:00 p.m., and all fans are welcome to attend.

This year’s Garden Party celebrates the beginning of Tennis Season – several exciting, tennis-filled months in the area with events ranging from collegiate and professional tournaments to community celebrations and fundraising efforts – all of which highlight the Coachella Valley’s significance as the epicenter of the tennis universe each Spring. Most notably, the event will serve as an official countdown to the 2020 BNP Paribas Open, taking place March 9-22, 2020 at the Indian Wells Tennis Garden.

The upcoming Garden Party will offer attendees a special glimpse into Tennis Paradise and showcase why Tennis Season in the Coachella Valley is an unmatched experience for tennis enthusiasts. With offerings including delicious food sampling and beverages, live entertainment, giveaways, as well as a host of family-friendly games, fans will be treated to a celebratory evening of tennis fun in the desert.

Fans will also have the opportunity to take their photo on-site with the Official BNP Paribas Open Baccarat trophy, as well as at a unique tournament-themed flower wall. Local live entertainment will entertain tennis fans throughout the event.

The tournament’s partnership program for local businesses is also returning ahead of the 2020 event. Now in its third year, the program provides merchants in the area with the opportunity to get involved in the region’s largest sporting event and share in the excitement of Tennis Season in the Coachella Valley. Businesses in the local community are invited to become preferred partners of the tournament, with special benefits and incentives for both the merchants and their patrons.

“We are delighted to host our third annual Garden Party for the Coachella Valley in 2020,” said Philippe Dore, Media and Marketing Director for the BNP Paribas Open. “Since the event’s inception two years ago, we have enjoyed welcoming in the start of Tennis Season here in the desert alongside our local community as well as looking ahead to a fantastic tournament each March.”

Tennis Season in the Coachella Valley comprises six different events over the course of more than two months. The BNP Paribas Open Pre-Qualifier, which is free and open to the public, is a four-day tournament held at the Indian Wells Tennis Garden from February 6-9, 2020, with one male and one female participant advancing to the qualifying draw of the BNP Paribas Open. The Oracle Challenger Series returns to Indian Wells for the third consecutive year from March 2-8, 2020. The final stop on the 2019-2020 Road to Indian Wells will determine the two male and two female American players who will be granted main draw wild cards in their respective singles main draws at the 2020 BNP Paribas Open.

The Tri-Level Championships, now in its 13th year, provides each of the 17 USTA sections with the opportunity to send a team representing its section to compete against the others in an amateur doubles tournament over the final weekend of the BNP Paribas Open, March 19-22. The sixth annual BNP Paribas Open Collegiate Challenge presented by Oracle will once again be held during Championship Weekend (March 21-22), with six of the top NCAA men’s and women’s teams competing in a tournament at the Indian Wells Tennis Garden.

The 2020 Tennis Season will conclude with the 27th annual BNP Paribas Open Senior Cup, bringing more than 800 senior tennis players from across the globe to compete in a team doubles tournament at the Tennis Garden from March 23-26.

Between the world-class players and incredible atmosphere coming soon to the Indian Wells Tennis Garden, the 2020 BNP Paribas Open and surrounding Coachella Valley are ready to say Welcome to Tennis Paradise to the hundreds of thousands of fans who will make their way to the desert for the 2020 Tennis Season.

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