We’re Donating $1 from Every Ticket Sold In October to a Local Non-Profit Cancer Organization

We are donating $1 from every ticket sold in the month of October to a local non-profit cancer organization as part of Breast Cancer Awareness Month.

Last year the tournament donated nearly $15,000 from its October ticket sales, as part of Breast Cancer Awareness Month, to the Eisenhower Schnitzer/Novack Breast Center and the Desert Cancer Foundation. The Eisenhower Lucy Curci Cancer Center is a remarkable cancer treatment facility that offers patients unrivaled medical care and comprehensive cancer services, including treatment for prostate cancer and breast cancer, while the Desert Cancer Foundation’s cancer screening program provides services to residents of the Coachella Valley who are uninsured and have a financial need.

With Daily Tickets and Daily Double packages on sale earlier than ever before, fans can purchase the best seats on the best dates throughout the month of October, while contributing to a great cause.

Promotion of the 2018 BNP Paribas Open will center on “Full Bloom”, an integrated marketing campaign highlighting the world-class tennis players that participate in the renowned global event woven into the natural beauty and backdrop of the desert landscape.

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